Since its inception, 90 years ago, Weleda has embodied sustainability. Our company has always placed great importance on ecological, social and economic responsibility. Our founder Rudolf Steiner's vision was for a company that would put itself totally "at the service of the human being and the world as a whole.” Serving people and ensuring respectful treatment of the environment are firmly established values within our company.
Today, with the environment ever at risk, our company has vowed to step up its efforts to protect the planet and to work with a meaningful footprint. The Weleda Group has set several major goals and measures for environmental sustainability for the next five years. Here are some of the most important ones:
• Evaluation of all raw material suppliers in line with Weleda environmental standards (by 2014).
• Increasing the organic proportion of plant-based raw materials to a minimum of 80 percent (by 2015).
• Comprehensive analysis of the potential for reducing greenhouse gases (2011).
• Zero-emission standard for new buildings (2011).
• Reduction of energy intensity by 5 percent each year.
• Increasing water efficiency by 5 percent each year.
• Cooperation with market partners to develop environmentally friendly, recyclable packaging.
• Reduction of overall waste quantity by 5 percent each year.
• Active support of at least two additional fair trade projects every year in the social, health and education areas.
• Local sustainability initiatives in each country where Weleda operates to get every employee involved.
Here at home, Weleda North America is now 100% powered by wind energy and at least twice a year we volunteer as a team in local community gardens. By continuing to make efforts locally and by implementing the larger Weleda global goals in the coming years, our company hopes to help preserve the environment as well as blaze a trail for other companies and people to follow. So while we at Weleda rev up our efforts to protect the environment, we hope you will do the same!
In the next five years what steps will you take to help keep our planet beautiful?